Home / Dairy Products / Research Report on UHT Milk Market in China

Research Report on UHT Milk Market in China

Published: Jun 2012 | No Of Pages: 107 | Published By: Beijing Shennong Kexin Agribusiness Consulting Co. Ltd

Product Synopsis

 
Research Background and Research Ideas
 
China is the third biggest dairy producer in the world; dairy consumption in China has entered a rapid growth stage. Presently, dairy consumption mainly concentrates in liquid milk and milk powder, among which liquid milk demand in China is dramatically increasing.
 
Currently, more than 90% of the world’s countries mainly consume pasteurized milk in liquid milk consumption. Pasteurized milk covers 70% of the world’s liquid milk market and covers 95% in Europe, 90% in US and over 95% in Australia and New Zealand.
 
Before 2000, China’s pasteurized milk consumption accounted for 70-80% of liquid milk consumption. With the improvement of processing technology and increase of consumption demand of liquid milk, pasteurized milk’s market share gradually declined; whereas UHT milk rapidly occupied the market with CAGR of about 25% and presently covers over 60% of liquid milk market share.
 
Only in several years, UHT Milk formed huge market in China. The helping factors include distribution of raw milk sources, changes of processing technology, consuming ability and consumption pattern and advertisement guidance. Meanwhile, rapid expansion of UHT Milk market also led to establishment of dairy giants like Mengniu and Yili.
 
 
This report will systematically answer the following questions:
 
(1) During the development of Chinese dairy market, what kinds of changes have occurred on consumer groups, product types and consumer perceptions?
(2) With highest development speed and biggest coverage in China’s dairy market, is UHT milk in addition to pasteurized milk and milk powder, or instead of?
(3) What are the advantages and disadvantages of UHT milk when comparing with pasteurized milk, milk powder, soy milk on aspects of packaging, consumer groups and convenience?
(4) UHT milk demand in China has been increasing with high growth rate over a decade.
What are the drivers and the key drivers of UHT milk demand expansion?
(5) What are the differences of UHT milk consumption on consuming habit, brand and consumption volume in northeast China, north China, east China, south China, etc.? In the same area, what are the differences of UHT milk consumption in urban area and rural area?
What kind of new changes appeared in Chinese UHT milk market in recent years?
(6) How about the distribution channels, consumer groups and consumer perceptions and price of international UHT milk in China? Who the local manufacturers are? How about the distribution channels and market shares of the top 10 local manufacturers?
 
To systematically answer the above questions, we will follow the research ideas shown in the frame bellow.
 
This report will follow the principles of pragmaticism, comprehensiveness, briefness, conciseness and accuracy and base on in-depth research, systematical analysis and scientific induction to answer the above questions with detailed data and refined words so as to offer reference and basis for our clients to understand the present situation and the future development trend of the Chinese UHT milk market.
PART Ⅰ CHARACTERISTICS AND FUTURE DEVELOPMENT OF DAIRY CONSUMPTION IN CHINA 
 
1 DEVELOPMENT HISTORY OF DAIRY INDUSTRY IN CHINA
1.1 Before 1990 
1.2 From 1990 to 2000
1.3 From 2000 to Now
 
2 DAIRY CONSUMER GROUPS IN CHINA 
2.1 Before 1990
2.2 From 1990 to 2000
2.3 From 2000 to Now
 
3 DAIRY CONSUMER PERCEPTIONS S IN CHINA
3.1 Before 1990
3.2 From 1990 to 2000
3.3 From 2000 to Now
 
4 MAIN DAIRY PRODUCTS IN CHINA
4.1 Before 1990
4.2 From 1990 to 2000
4.3 From 2000 to Now 
 
5 FORECAST ON DAIRY CONSUMPTION TREND IN CHINA
5.1 Dairy Consumer Groups 
5.2 Dairy Consumer Perceptions 
5.3 Dairy Products Types
 
6 DESCRIPTION AND FORECAST ON CONSUMPTION VOLUMES OF DIFFERENT
DAIRY PRODUCTS
6.1 Consumption Volumes of Different Dairy Products (2001-2011)
6.1.1 China’s Consumption Volumes of UHT Milk (2001-2011) 
6.1.2 China’s Consumption Volumes of Pasteurized Milk (2001-2011)
6.1.3 China’s Consumption Volumes of Yogurt (2001-2011)
6.1.4 China’s Consumption Volumes of Milk Powder (2001-2011) 
6.1.5 China’s Consumption Volumes of Other Solid Dairy (2001-2011)
Proposal of Research Report on UHT Milk Market in China
6.1.5.1 Cheese
6.1.5.2 Whey Powder
6.2 Forecast on Consumption Volumes of Different Dairy Products (2020)
6.2.1 Forecast on Consumption Volumes of UHT Milk in China (2020)
6.2.2 Forecast on Consumption Volumes of Pasteurized Milk in China (2020) 
6.2.3 Forecast on Consumption Volumes of Yogurt in China (2020)
6.2.4 Forecast on Consumption Volumes of Milk Powder in China (2020)
6.2.5 Forecast on Consumption Volumes of Other Solid Dairy in China (2020)
6.2.5.1 Cheese
6.2.5.2 Whey Powder
 
PART Ⅱ UHT MILK VS. OTHER DAIRY PRODUCTS 
 
7 REPLACEMENT FUNCTION OF UHT MILK IN CHINA
7.1 Is UHT Milk an Independent Product?
7.2 Has UHT Milk Partly Replaced Pasteurized Milk?
7.3 Has UHT Milk Partly Replaced Milk Powder?
 
8 UHT MILK VS. PASTEURIZED MILK
8.1 Comparison in Packaging Types
8.2 Comparison in Consumer Groups
8.3 Comparison in Consuming Habit
8.4 Comparison in Convenience
8.5 Comparison in Market Price
 
9 UHT MILK VS. MILK POWDER
9.1 Comparison in Packaging Types
9.2 Comparison in Consumer Groups
9.3 Comparison in Consuming Habit
9.4 Comparison in Convenience
9.5 Comparison in Market Price
 
10 UHT MILK VS. SOY MILK
10.1 Comparison in Packaging Types
10.2 Comparison in Consumer Groups
10.3 Comparison in Consuming Habit 
10.4 Comparison in Convenience
10.5 Comparison in Market Price
 
PART Ⅲ ANALYSIS OF UHT MILK MARKET IN CHINA
 
11 DRIVERS OF RAPID EXPANSION OF UHT MILK CONSUMPTION IN CHINA 
11.1 Macro Factors
11.1.1 Raw Milk Sources Distribution & Quality
11.1.2 Consumption Demand Characteristic
11.2 Stimulating Factors 
11.2.1 UHT Milk Related Factors 
11.2.2 Market & Policy Related Factors 
11.3 Compare in Influence Factors of UHT Milk Consumption in Urban & Rural
11.3.1 Urban 
11.3.2 Rural 
 
12 KEY DRIVERS OF UHT MILK DEMAND INCREASE IN CHINA
 
13 REGIONAL DIFFERENCES OF UHT MILK CONSUMPTION IN CHINA
13.1 Regions Divide & Difference of UHT Milk Consumption in China 
13.1.1 Differences in Consuming Habit
13.1.2 Differences in Brands
13.1.3 Differences in Consumption Volume
13.2 UHT Milk Consumption in Urban Area and Rural Area in the Same Region
13.2.1 Northeast China
13.2.2 North China 
13.2.3 East China 
13.2.4 South China 
13.2.5 Central China
13.2.6 Southwest China
13.2.7 Northwest China
 
14 CONSUMERS PREFERENCES ON UHT MILK PACKAGING TYPES
14.1 Packaging Types of UHT Milk 
14.2 Advantages and Disadvantages of Different Package Types
14.3 Consumer Groups of Different Packaging Types 
14.4 Market Shares of Different Packaging Types 
 
15 NEW CHANGES IN UHT MILK MARKET 
15.1 Development Quickly of Top-end UHT Milk
15.2 Changes of Packaging Types 
15.3 Areas of Rapid Increase of UHT Milk Consumption
15.4 UHT Milk Market Needs New Stimulations 
 
PART Ⅳ COMPETITIVE ENTERPRISES IN UHT MILK MARKET IN CHINA
 
16 COMPETITIVENESS OF INTERNATIONAL ENTERPRISES IN CHINESE UHT MILK MARKET 
16.1 Market Shares of UHT Milk of International Enterprises in China 
16.1.1 UHT Milk Market Size in China
16.1.2 Imported UHT Milk Proportion in Chinese UHT Milk Market
16.2 Competitiveness of UHT Milk of International Enterprises
16.2.1 Raw Milk Sources and Product Quality 
16.2.2 Distribution Channels
16.2.3 Consumer Groups
16.2.4 Consumer Perceptions
16.2.5 Market Range 
16.2.6 Market Price 
16.3 Evaluation of Competitiveness of International and Local Enterprises 
 
17 ANALYSIS OF TOP 10 LOCAL UHT MILK ENTERPRISES IN CHINA
17.1 Aggregate Market Share of Top 10 UHT Milk Producers in 2011
17.2 Characteristics of Top 10 UHT Milk Producers in China
17.2.1 High Concentration of UHT Milk Production in China 
17.2.2 Advanced Technology and Equipments for UHT Milk Production 
17.2.3 Big Dairy Enterprises Attach Importance to Raw Milk Sources Construction 
17.2.4 Big Dairy Enterprises Usually Adopt Ordinary Sales Model in UHT Milk Sales 
17.2.5 Big Dairy Enterprises All Strengthening High-End Products R&D and Market Expansion
17.3 China’s Top 10 Local UHT Milk Enterprises 
17.3.1 China Mengniu Dairy Co., Ltd. 
17.3.2 Inner Mongolia Yili Industrial Group Co., Ltd. 
17.3.3 Shanghai Bright Dairy & Food Co., Ltd. 
17.3.4 Beijing Sanyuan Foods Co., Ltd. 
17.3.5 Heilongjiang Wondersun Dairy Co., Ltd. 
17.3.6 New Hope Dairy Holdings Co., Ltd. 
17.3.7 Xi'an Yinqiao Group (Xi’an Yinqiao Biological Science and Technology Co., Ltd.). 
17.3.8 Liaoning Huishan Holdings (Group) Co., Ltd. 
17.3.9 Ji Nan Jiabao Milk Co., Ltd. 
17.3.10 VV Food & Beverage Co., Ltd.
Table1, Change of Dairy Consumer Group of China’s Urban and Rural Residents 
Table2, Market Share of China’s Milk Powder by Variety, 2004-2011 
Table3, Changes of Main Dairy Product Categories Consumed by Urban and Rural Residents 
Table4, Main Packaging Types & Difference of UHT Milk and Pasteurized Milk 
Table5, Consumer Areas & Groups of UHT Milk and Pasteurized Milk 
Table6, Consumer Groups & Habit of UHT Milk and Pasteurized Milk 
Table7, Characteristic of Main Sales Models for Liquid Milk Products in China 
Table8, Consuming Convenience of UHT Milk and Pasteurized Milk in Different Area 
Table9, Packaging Types & Difference of UHT Milk and Milk Powder 
Table10, Consumer Areas & Groups of UHT Milk and Milk Powder 
Table11, Consumer Groups & Habit of UHT Milk and Milk Powder 
Table12, Consuming Convenience of UHT Milk & Milk Powder in Different Areas 
Table13, Differences Between Soymilk Industry and Dairy Industry in China 
Table14, Packaging Types & Difference of UHT Milk, Liquid Soymilk & Soymilk Powder 
Table15, Consumer Areas & Groups of UHT Milk, Liquid Soymilk & Soymilk Powder 
Table16, Consumer Groups & Habit of UHT Milk, Liquid Soymilk & Soymilk Powder 
Table17, Consuming Convenience of Liquid Soymilk & Soymilk Powder in Different Area 
Table18, Compare Market Price of UHT Milk, Soymilk & Milk Powder in China 
Table 19, Influencing Factors on UHT Milk Consumption of Urban & Rural Area in China 
Table 20, Raw Milk Sources Construction, Economic Situation and Characteristics of Dairy Consumption in Different Regions in China 
Table 21, Differences of UHT Milk Consuming Habit in Different Regions in China 
Table 22, Main UHT Milk Brands of Different Regions in China 
Table 23, Differences in Dairy Consuming Proportion of China’s Urban & Rural Residents 
Table 24, UHT Milk Consumption in Urban and Rural Areas in Northeast China 
Table 25, UHT Milk Consumption in Urban and Rural Areas in North China 
Table 26, UHT Milk Consumption in Urban and Rural Areas in East China 
Table 27, UHT Milk Consumption in Urban and Rural Areas in South China 
Table 28, UHT Milk Consumption in Urban and Rural Areas in Central China 
Table 29, UHT Milk Consumption in Urban and Rural Areas in Southwest China 
Table 30, UHT Milk Consumption in Urban and Rural Areas in Northwest China 
Table 31, Packaging Types of UHT Milk in China 
Table 32, Advantages and Disadvantages of Different Packaging Types of UHT Milk in China 
Table 33, Market Shares of Different UHT Milk Package in China’s Urban & Rural Areas 
Table 34, Main Product Brands in China’s Top-end UHT Milk Market 
Table 35, Change of Market Share of Different UHT Milk Packaging Types in China, 2005&2011 
Table 36, Change of UHT Milk Consumption of China’s Urban & Rural Area, 2005&2011 
Table 37, Main Imported UHT Milk Brands & Sales Channel in China 
Table38, Compare to Foreign & Domestic Brands Price of Top-end UHT Milk in China 
Table39, Advantages and Disadvantages Analysis on Foreign & Domestic UHT Milk in China 
Table 40, Top 10 UHT Milk Producers in China and Their Market Share
Figure 1, Changes of Dairy Cattle Inventory & Milk Output in China, 1973-1990
Figure 2, Changes of Dairy Cattle Inventory & Milk Output in China, 1973-2000 
Figure 3, Changes of Dairy Cattle Inventory & Milk Output in China, 1973-2011 
Figure 4, Difference of Dairy Consumer Group in China, 1970-1990 
Figure 5, Per Capita Dairy Consumption of China’s Urban Residents by Income, 1990,1995,2000 
Figure 6, Difference of Dairy Consumer Group in China, 2000-2011 
Figure 7, Per Capita Foods Consumption of China’s Urban and Rural Residents, 1990 
Figure 8, Per Capita Foods Consumption of China’s Urban and Rural Residents, 2000 
Figure 9, Per Capita Foods Consumption of China’s Urban and Rural Residents, 2011 
Figure 10, Dairy Products Categories and Their Subdivided Products in China 
Figure 11, Change of UHT Milk Covers of Liquid Milk Market Share in China, 2000-2011 
Figure 12, Change of Consumption Volumes of Liquid Milk & UHT Milk in China, 2001-2011 
Figure 13, Change of Consumption Volumes of Pasteurized Milk in China, 2001-2011 
Figure 14, Change of Consumption Volumes of Yogurt in China, 2001-2011 
Figure 15, Change of Consumption Volumes of Milk Powder in China, 2001-2011 
Figure 16, Change of Consumption Volumes of Cheese in China, 2001-2011 
Figure 17, Change of Consumption Volumes of Whey Powder in China, 2001-2011 
Figure 18, Forecast on Consumption Volumes of Liquid Milk & UHT Milk in China, 2011-2020 
Figure 19, Forecast on Consumption Volumes of Pasteurized Milk in China, 2011-2020 
Figure 20, Forecast on Consumption Volumes of Yogurt in China, 2011-2020 
Figure 21, Forecast on Consumption Volumes of Milk Powder in China, 2011-2020 
Figure 22, Forecast on Consumption Volumes of Cheese in China, 2011-2020 
Figure 23, Forecast on Consumption Volumes of Whey Powder in China, 2011-2020 
Figure 24, Categories and Difference of Liquid Milk in China 
Figure 25, Change of Consumption Volumes of UHT Milk & Pasteurized Milk in China, 2001-2011 
Figure 26, Changes of Dairy Products Categories Consumed in China 
Figure 27, China’s UHT Milk & Pasteurized Milk Market Share of Different Packaging Types in Large City 
Figure 28, Main Sales Models for Liquid Milk Products in China 
Figure 29, Market Share of Different Sales Channels for Liquid Milk in China 
Figure 30, Different Market Price of Different Packaging Types for UHT Milk & Pasteurized Milk in China, 2009-2011 
Figure 31, Market Share of Formula Milk Powder for Different Consumer Groups in China 
Figure 32, Market Share of Different Sales Channels for Liquid Milk & Milk Powder in China 
Figure 33, Change of Market Price of UHT Milk & Milk Powder in China, 2009-2011 
Figure 34, Market Share of Different Sales Channels for Liquid Soymilk & Soymilk Powder in China 
Figure 35, Influencing Factors on UHT Milk Consumption in China 
Figure 36, Milk Output of Different Farming Sizes in China, 2011 
Figure 37, Main Delivery Mode of Raw Milk in China 
Figure 38, Per Capita Dairy Consumption of China’s Urban Residents by Income, 1995-2011 
Figure 39, Key Driver of UHT Milk Demand Increase in China 
Figure 40, Consumer Proportion for 1-2 Brands in Beijing, Shanghai and Other Areas 
Figure 41, Per Capita Fresh Milk Consumption of Residents by Province in China, 2011 
Figure 42, UHT Milk Consumption Volume of Different Regions in China, 2011 
Figure 43, Consumer Groups of Different UHT Milk Packaging Types by Age in China 
Figure 44, Market Share of Different UHT Milk Packaging Volume in China 
Figure 45, Market Share of Different Liquid Milk Product Mix in China (2005&2011) 
Figure 46, China’s UHT Milk Import Volume by Original Country, 2011 
Figure 47, Main Sales Channel of Import UHT Milk in China 
Figure 48, China’s UHT Milk Import & Export Price (CIF), 2004-2011 
Figure 49, Raw Milk Sources of China Mengniu Dairy Co., Ltd 
Figure 50, Sales Revenue by Product Category of China Mengniu Dairy Co., Ltd. 
Figure 51, Raw Milk Sources of Inner Mongolia Yili Industrial Group Co., Ltd 
Figure 52, Sales Revenue by Region & Product Category of Inner Mongolia Yili Industrial Group Co., Ltd 
Figure 53, Sales Revenue by Region & Product Category of Shanghai Dairy Group Co., Ltd. 
Figure 54, Sales Revenue by Region & Product Category of Beijing Sanyuan Foods Co., Ltd. 
Map 1, Distribution of Raw Milk Sources in China
Map 2, Distribution of Liquid Milk Consumption in China 
Map 3, China Regional Division 
Map 4, Main UHT Milk Brands of Different Regions in China
Map 5, Distribution of UHT Milk Consuming Volume in China, 2005&2011 
Map 6, Dairy Producing Enterprises of China Mengniu Dairy Co., Ltd. 
Map 7, Dairy Producing Enterprises of Inner Mongolia Yili Industrial Group Co., Ltd. 
Map 8, Dairy Producing Enterprises of Shanghai Bright Dairy & Food Co., Ltd. 
Map 9, Farms of Shanghai Bright Holstan Breeding Co., Ltd. 
Map 10, Farms of Shanghai Dairy Group Co., Ltd. 
Map 11, Dairy Producing Enterprises of Beijing Sanyuan Foods Co., Ltd. 
Map 12, Farms of Beijing Sanyuan Lvhe-Dairy Cattle Center 
Map 13, Dairy Producing Enterprises of Heilongjiang Wondersun Dairy Co., Ltd. 
Map 14, Dairy Producing Enterprises of New Hope Dairy Holdings Co., Ltd.. 
Map 15, Farms of Liaoning Huishan Holdings (Group) Co., Ltd. 
Map 16, Dairy Producing Enterprises of VV Food & Beverage Co., Ltd.
Choose License Type
 
Contact Information
24/7 Research Support
Phone: +1-855-455-8662
sales@acutemarketreports.com
Get in Touch with us
join us on Facebook
Follow us on Twitter
Follow us on LinkedIn
Add us on Google +