The snail-based cosmetics market is expected to register a CAGR of 6% during the forecast period of 2024 to 2032. Women's skin conditions such as stretch marks, dry skin, acne, age spots, rosacea, and burns are driving the need for snail cosmetic products. Snail slime-based anti-aging and anti-acne lotions are becoming increasingly popular among the elderly due to their wrinkles and acne problems. Increased understanding of snail mucin's beauty-enhancing oxidants, such as hyaluronic acid, proteins, elastin, antioxidants, glycolic acid, and antimicrobials, is anticipated to accelerate market growth in the near future. Increasing the use of natural components in skincare products also contributes to market expansion. Key market participants in the worldwide snail beauty products market are using strategies such as product portfolio expansion and merger and acquisition in order to enhance their global footprint.

Snail slime is used to formulate snail beauty products. Snail slime is an exoskeleton mucus released by the snail's body. The slime shields the snail from cuts, wounds, and ultraviolet radiation. The usage of snail slime as a cosmetic product can be traced back to Southern Italy, where ladies use snail mucin or snail slime to treat wounds and calm their skin. Nevertheless, Thailand remains the leader in the use of snail beauty products. Anti-aging creams, face creams, serums, face masks, moisturizers, and toners include snail mucus. These are readily accessible via web resources. The advantages of snail beauty products include skin restoration and healing, skin exfoliating, and skin hydration.

Increased Preference for Beauty and Skin Care Drives Market Expansion of Snail Beauty Products

In ancient Greece, snail slime was used to promote the healing of wounded or burned skin. Snail slime is currently utilized to produce serums, face masks, moisturizers, and anti-fade creams that are largely used to treat acne and rosacea, age spots, dry skin, wrinkles, stretch marks, razor bumps, burns, scars, and flat warts. The market for snail beauty products is primarily driven by an increase in the middle-aged population's predilection for grooming, a movement in preference toward natural skin-enhancing components, and a rise in snail farming. Individuals' increasing desire for snail beauty products is a result of an increase in skin problems. This is a significant aspect that is anticipated to influence the growth of the snail beauty products market. The industry for snail beauty products is being fuelled by the increasing demand for snail skin care products created with natural components, as well as a greater emphasis on physical attractiveness. In the coming years, the expansion of snail beauty products such as snail skin care, snail spa therapy, snail beauty cream, cell renewal cream, snail products for acne, snail face skincare products, and multi-purpose creams is anticipated to increase market statistics.

Increased Demand from Aging Population

With the senior population likely to expand by more than 8% in the next years, the need for numerous cosmetics products is anticipated to rise. Due to this desire, snail beauty products are projected to gain substantial popularity as anti-aging solutions.
In the coming years, it is anticipated that the properties of snail beauty products that minimize skin concerns such as acne and rashes and promote skin sensitivity through increased collagen and elastin production will become widespread.

An increase in the use of alternative medicine is also one of the primary factors contributing to the rise in the popularity of snail beauty products.

Investment Growth in European Snail Farming Drives Market Expansion

The governments of different European countries fund investments in ventures such as snail farming. According to William Reed Ltd., Guerdon exports 40 to 50 tonnes (25 million baby snails) annually to French farms. Due to its calming, therapeutic, and anti-aging qualities, the use of snail extract (to heal burns, etc.) is growing in the dermatological industry. Invertebrates, such as snails, are regarded as an important source of protein.
It is anticipated that the market share of snail beauty products would climb steadily over the next several years as a result of an increase in ads for these items. During the projected period, an increase in celebrity endorsements on television and social media platforms is anticipated to boost the market. In the near future, an increase in customer preference for beauty goods, an increase in disposable income, and an increase in the innovation of new products are anticipated to expand market opportunities.

APAC Remains as the Global Leader

In 2023, Asia-Pacific had the greatest revenue share of the worldwide snail cosmetics market. It is anticipated that the region will maintain its pre-eminence during the projection period. In 2023, South Korea held a significant revenue share in Asia-Pacific. A shift in consumer preference for natural skin care components has a favorable effect on the market for beauty products containing snail extract. According to the Government of South Korea, South Korea is the eighth-largest cosmetics market in the world based on sales. The increasing popularity of snail spas in Japan, Thailand, and Korea is driving demand for snail beauty products in Asia-Pacific, according to market trends.

Investment in R&D to Determine the Market Presence of Competitors

The global market is moderately fragmented, with a handful of major players commanding a large portion. Companies in the snail beauty products market are investing heavily in R&D in order to produce customized products with cutting-edge technologies.
Amorepacific Corporation, Benton, COSRX, Eveline Cosmetics, KOSÉ Corporation, Missha, Mizon Co., Ltd., TianDeRheinlandHalabis GmbH, Tonymoly Co., Ltd., and YEOUTH are industry leaders.

Some of the recent developments in the market include the following:

• On September 1, 2023, Amorepacific Corporation purchased Tata's Natural Alchemy, LLC, a premium skincare brand, in an effort to expand its business and penetrate the global market with a heavy emphasis on North American consumers. By broadening its distribution channels, it is anticipated that the Korean cosmetics giant will develop its operations in the Americas and Europe while implementing measures to boost its footprint in Asia.
• Amorepacific Corporation joined the EcoBeautyScore Consortium on February 24, 2023. The EcoBeautyScore Consortium is a global initiative that aims to develop an environmental impact scoring system for cosmetic products, as well as a harmonized scoring system based on a common scientific methodology, database, and tool. The effort is aimed to assist consumers in assessing and comparing the environmental impact of cosmetic products throughout their entire lifecycle, allowing them to make more informed decisions.

Historical & Forecast Period

This study report represents analysis of each segment from 2022 to 2032 considering 2023 as the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period of 2024 to 2032.

The current report comprises of quantitative market estimations for each micro market for every geographical region and qualitative market analysis such as micro and macro environment analysis, market trends, competitive intelligence, segment analysis, porters five force model, top winning strategies, top investment markets, emerging trends and technological analysis, case studies, strategic conclusions and recommendations and other key market insights.

Research Methodology

The complete research study was conducted in three phases, namely: secondary research, primary research, and expert panel review. key data point that enables the estimation of Snail-Based Cosmetics market are as follows:

• Research and development budgets of manufacturers and government spending
• Revenues of key companies in the market segment
• Number of end users and consumption volume, price and value.
• Geographical revenues generate by countries considered in the report
• Micro and macro environment factors that are currently influencing the Snail-Based Cosmetics market and their expected impact during the forecast period.

Market forecast was performed through proprietary software that analyzes various qualitative and quantitative factors. Growth rate and CAGR were estimated through intensive secondary and primary research. Data triangulation across various data points provides accuracy across various analyzed market segments in the report. Application of both top down and bottom-up approach for validation of market estimation assures logical, methodical and mathematical consistency of the quantitative data.

Key questions answered in this report

• What are the key micro and macro environmental factors that are impacting the growth of Snail-Based Cosmetics market?
• What are the key investment pockets with respect to product segments and geographies currently and during the forecast period?
• Estimated forecast and market projections up to 2032.
• Which segment accounts for the fastest CAGR during the forecast period?
• Which market segment holds a larger market share and why?
• Are low and middle-income economies investing in the Snail-Based Cosmetics market?
• Which is the largest regional market for Snail-Based Cosmetics market?
• What are the market trends and dynamics in emerging markets such as Asia Pacific, Latin America, and Middle East & Africa?
• Which are the key trends driving Snail-Based Cosmetics market growth?
• Who are the key competitors and what are their key strategies to enhance their market presence in the Snail-Based Cosmetics market worldwide?