web-content-management-market

Web Content Management Market By Component (Solutions, Services), By Deployment Mode (On-Premises, Cloud), By Size of Organization (Large Enterprises, SME’s), By End-Use (BFSI, Media & Entertainment, Retail & Consumer Goods, Healthcare & Life Sciences, Research and Academic, Travel & Hospitably, Government, Telecom, IT & ITES, Others) - Growth, Future Prospects, and Competitive Analysis, 2024 - 2032

05 Apr 2020 Format PDF icon PPT icon XLS icon Request Sample

Key Market Insights

“Cloud Adoption in web content management fuels the growth of the market”

The web content management market is expected to grow at a CAGR of 17.5% during the forecast period from 2023 to 2030, starting from US$ 21.7 Bn in 2021. Increasing penetration of customers towards using learning content management systems (LCMS) offers worthwhile growth opportunities for web content management market providers. Students are becoming more inclined towards using online courses from anywhere in the globe. A LCMS helps to track various tutor’s content developments and contributions. With the increasing pace of digitization, there is a need for automating the assessment process of students in educational institutions. Content management systems automate the whole assessment and content development process quickly and efficiently. It also helps to manage administrative tasks and content development from a principal location.

The cloud adoption is projected to increase over the forecast period due to the benefits offered to an organization such as easy access to data and applications, and lower IT expenditure. Increasing the adoption of cloud services is likely to propose a noteworthy chance for the growth of cloud-based web content management services and solutions.

Industry Analysis

“Media & entertainment holds the largest share in the overall web content management market”

On the basis of industry, the market is sub-divided into, BFSI, media & entertainment, retail & consumer goods, healthcare & life sciences, research and academic, travel & hospitably, government, telecom, IT & ITES, and others. The media and entertainment industry held the largest share in the web content management market in 2018, due to increasing demand for supervision the content on web pages by media portal providers, publishers, and broadcasters to propose improved services to the customers of websites.

The web content management market on the basis of retail & consumer goods is expected to grow at a rate of over 16% during the forecast period. Due to the growing online retail sector, increasing the expansion of e-commerce companies, along with the rising figure of mobile users globally.

Regional Analysis

“North America Dominates the web content management market”

North America dominated the web content management market in 2021 and expected to continue its dominance during the forecast period. North America holds around 40% of the share in the overall web content management market in 2021. The dominance of the region led to the growing adoption of digital platforms and technologies. In addition, Europe is the second-largest market in the year 2021 due to the rising penetration of cloud-based services.

“Asia Pacific is projected to grow at a considerable rate during the forecast period”

The Asia Pacific is expected to grow at a noticeable rate during the forecast period due to the rising adoption of customer engagement strategies by a number of business organizations is a major factor driving the web content management market.

List of Companies Covered:

  • Acquia, Inc.
  • Episerver
  • Adobe
  • IBM Corporatio
  • Open Text Corporation
  • Oracle
  • Microsoft
  • Hyland Software, Inc.
  • SDL
  • TransPerfect, Inc.
  • eZ Systems AS
  • CMS Wire
  • Rackspace Hosting Inc.
  • HCL Technologies Limited
  • Percussion Software, Inc.

Key Industry Developments:

  • In January 2019, IBM iX and Sitecore announced a partnership. Sitecore, a leader of digital experience management software. The partnership aims to provide marketing solutions to clients of Sitecore web content management. Moreover, the partnership aims to bring together IBM iX’s technologies to capitalize on digital marketing platforms to create a personalized customer experience.
  • In April 2016, Opentext Corporation, a leading content management Enterprise acquire customer experience software HP TeamSite, HP MediaBin, and HP Qfiniti from HP Inc. The TeamSite is a multi-channel digital experience management platform used for web content management, HP Qfiniti offers an intelligent workforce optimization solutions and HP Media bin is a digital assets management solution.

Historical & Forecast Period

This study report represents analysis of each segment from 2022 to 2032 considering 2023 as the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period of 2024 to 2032.

The current report comprises of quantitative market estimations for each micro market for every geographical region and qualitative market analysis such as micro and macro environment analysis, market trends, competitive intelligence, segment analysis, porters five force model, top winning strategies, top investment markets, emerging trends and technological analysis, case studies, strategic conclusions and recommendations and other key market insights.

Research Methodology

The complete research study was conducted in three phases, namely: secondary research, primary research, and expert panel review. key data point that enables the estimation of Web Content Management market are as follows:

  • Research and development budgets of manufacturers and government spending
  • Revenues of key companies in the market segment
  • Number of end users and consumption volume, price and value.
  • Geographical revenues generate by countries considered in the report
  • Micro and macro environment factors that are currently influencing the Web Content Management market and their expected impact during the forecast period.

Market forecast was performed through proprietary software that analyzes various qualitative and quantitative factors. Growth rate and CAGR were estimated through intensive secondary and primary research. Data triangulation across various data points provides accuracy across various analyzed market segments in the report. Application of both top down and bottom-up approach for validation of market estimation assures logical, methodical and mathematical consistency of the quantitative data.

ATTRIBUTE DETAILS
Research Period  2022-2032
Base Year 2023
Forecast Period  2024-2032
Historical Year  2022
Unit  USD Billion
Segmentation
Component  
  • Solutions      
    •     Content Analytics    
    •     Digital Marketing Management    
    •     Digital Asset Management Integration    
    •     Web Creation & Edit Tools    
    •     Web Experience Management    
    •     Mobile & Social Content Management  
  • Services    
    •     Managed Service    
    •     Professional Service    
    •     Training & Supports    
    •     Consulting    
    •     Integration & Development  

Deployment Mode  
  • On-Premises  
  • Cloud  

Size of Organization  
  • Large Enterprises  
  • SME’s  

End-Use  
  • BFSI  
  • Media & Entertainment  
  • Retail & Consumer Goods  
  • Healthcare & Life Sciences  
  • Research and Academic  
  • Travel & Hospitably  
  • Government  
  • Telecom  
  • IT & ITES  
  • Others (NGO’s and Manufacturing units, etc.)

 Region Segment (2022-2032; US$ Billion)

  • North America
    • U.S.
    • Canada
    • Rest of North America
  • UK and European Union
    • UK
    • Germany
    • Spain
    • Italy
    • France
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Middle East and Africa
    • GCC
    • Africa
    • Rest of Middle East and Africa

Key questions answered in this report

  • What are the key micro and macro environmental factors that are impacting the growth of Web Content Management market?
  • What are the key investment pockets with respect to product segments and geographies currently and during the forecast period?
  • Estimated forecast and market projections up to 2032.
  • Which segment accounts for the fastest CAGR during the forecast period?
  • Which market segment holds a larger market share and why?
  • Are low and middle-income economies investing in the Web Content Management market?
  • Which is the largest regional market for Web Content Management market?
  • What are the market trends and dynamics in emerging markets such as Asia Pacific, Latin America, and Middle East & Africa?
  • Which are the key trends driving Web Content Management market growth?
  • Who are the key competitors and what are their key strategies to enhance their market presence in the Web Content Management market worldwide?
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