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Deployment of mandatory telematics in Brazil - Lessons learnt and market trends 2011

Published: Jan 2011 | No Of Pages: 65 | Published By: SBD

Product Synopsis

The Brazilian government has introduced legislation to tackle the very high levels of vehicle crime through a program called SIMRAV. SBD have produced a new report which provides an extensive overview of the progress made towards the mandatory fitment of telematics systems to all new vehicles in Brazil as a part of SIMRAV. Around 25 million vehicles are anticipated to be equipped by the end of 2015 and Stolen Vehicle Recovery subscribers could exceed 2.5 million by 2013.

The attitudes of different car manufacturers in meeting this legislation are analysed to show which are doing the minimum necessary to comply with the new legislation and which are taking the opportunity to provide added-value services to their customers.

The report also reviews the roadblocks to providing additional services in what is a relatively immature market for telematics, and looks at the lessons learnt by the government during the 3½ years they have spent developing SIMRAV. For

This report will help you:

  • Predict the SIMRAV launch date and understand the deployment status over the past 12 months
  • Develop your strategic response to SIMRAV by comparing telematics services of 20 leading vehicle manufacturers
  • Identify and analyse key suppliers of in-vehicle hardware and SVR services and their relationships with OEMs
  • Prepare for the forecasted growth in the Brazilian automotive market and explore the potential for value added services

1. Executive summary
1.11.1 Introduction
1.21.2 60--second summary of conclusions
1.3 Summary of key points

2. Deployment status
2.1 The last 12 months
2.2 Current status
2.3 Forecast
2.3.1 Motivating factors

3. Telematics services by vehicle manufacturer
3.1 to 3.20
Audi, BMW Mini, Chery, Citroen, Fiat, Ford, General Motors, Honda, Hyundai, Kia, Land Rover, Mercedes Benz, Mitsubishi, Nissan, Peugeot, Renault, Suzuki, Toyota, VolvoToyota, Volkswagen and Volvo
3.21 Analysis of OEM telematics services
3.22 Approval status

4. Market overview
4.1 A buoyant market for vehicle sales
4.2 Planned investments in automotive
4.3 In--vehicle module suppliers
4.3.1 Actia
4.3.2 Continental
4.3.3 Kostal
4.3.4 Magneti Marelli
4.3.5 PST Electronics
4.3.6 Quanta
4.4 Modem suppliers
4.5 SIM245 solution
4.5.1 Approved SIM245 suppliers
4.6 Approved telematics service providers
4.6.1 Autotrac
4.6.2 C&C
4.6.3 Car System
4.6.4 Cobra
4.6.5 Consilux
4.6.6 Controle
4.6.7 Ituran
4.6.8 Octo Telematics
4.6.9 Porto Seguro
4.6.10 Sascar
4.6.11 SIM
4.6.12 Tracker
4.6.13 WirelessCar
4.6.14 Zatix

5. Potential for added value services
5.1 Automatic crash notification (ACN)
5.2 Telematics--based insurance (e.g. PAYD)
5.3 Traffic data
5.4 Remote vehicle control
5.5 Remote vehicle monitoring
5.6 Infotainment

6. Lessons learnt
6.1 Public opinion
6.2 Technical challenges
6.3 Deployment timing

Fig.1 Anti--theft system (SIMRAV) implementation schedule
Fig.2 Progress of ‘Assisted Operation’ monitoring period
Fig. 3 SIMRAV activation forecast (new subscribers per year)
Fig. 4 Typical insurance costs for popular cars in Brazil
Fig. 5 OEM market share in Brazil (2010)
Fig. 6 Volvo On Call ‘Assistance at your fingertips’ promotion
Fig. 7 New car registrations in Brazil from 2000 to 2010
Fig. 8 Composition of vehicle sales in Brazil by type of vehicle (2010)
Fig. 9 Vehicle parc in Brazil
Fig. 10 Investments announced in Brazil by key OEMs
Fig. 11 TCU suppliers and their OEM mandatory anti--theft system contracts
Fig. 12 Actia control unit for Volvo On Call
Fig. 13 Continental ‘first generation’ anti--theft telematics module
Fig. 14 Kostal anti--theft control unit for Brazilian market
Fig. 15 Magneti Marelli T--Box control unit
Fig. 16 Quanta Tetros control units for OEMs
Fig. 17 List of approved telematics service providers in Brazil
Fig. 18 How to access the most recent approvals lists from Denatran
Fig. 19 Controle promoted solutions for SIMRAV
Fig. 20 Porto Seguro tracking system pricing
Fig. 21 Potential for added--value telematics services in Brazil
Fig. 22 Typical ACN event sequence
Fig. 23 Mandatory airbag introduction schedule in Brazil
Fig. 24 Comparison of eCall and SIMRAV programs


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