Motorcycle Infotainment System Market By Application (Two-wheeler Motorcycles, Trikes), By Sales Channel (Aftermarket, OEMs) - Growth, Share, Opportunities & Competitive Analysis, 2024 - 2032

10 May 2023 Format PDF icon PPT icon XLS icon Request Sample


The outlook for motorcycle infotainment systems appear upbeat with the growing integration of smart systems in automobiles. Motorcycle infotainment system provides both the entertainment and information to rider while riding a motorcycle. These systems are assembly of hardware and software that provides audio-video information and enables communication between connected vehicles. Motorcycle infotainment system is an integration of multimedia and driver assisting technologies in a single module. Over the last few years, rapid growth in the IT and smartphone industry has coincided with surge in demand for infotainment services. Evolving digital habits of consumers coupled with need for seamless internet connectivity while on-the-move is identified as one of the factors facilitating the growth of the motorcycle infotainment system market.

Motorcycle infotainment systems enable connectivity on wheels, thereby facilitating real-time communication on-the-go and enabling rider to stay connected with the online platform. Increasing demand for high-speed connectivity and availability of low-cost data plans has brought revolution in the infotainment industry. Motorcycle manufacturers are now providing in-built systems that have the capability of staying connected through real-time streaming and data transfer. Thus, increased dependency on technology coupled with rising need for continuous connectivity is driving the growth prospects of the motorcycle infotainment system market worldwide. Motorcycle infotainment systems market is still in its infancy and is anticipated to register strong growth during the forecast period due to the growing demand for connected vehicles and entry of new players in the market. As of now, Harley Davidson enjoys strong market penetration with infotainment systems integrated in majority of its high-end models. On the other hand, BMW and Honda too have few models with integrated infotainment system. In 2015, Yamaha, Honda and BMW collaborated for developing intelligent transportation systems (C-ITS) designed mainly for two-wheelers.

The evolving trend of connectivity in vehicles has provoked consumers to connect their tablets and smartphones to infotainment systems for entertainment and accessing information. Rising demand for better driver-experience has compelled OEMs to collaborate with electronic manufacturers for developing more advanced and better infotainment systems. Increasing number of manufacturers are making huge investments and are working towards offering advanced electronic components in order to boost automotive grade electronics. Furthermore, the ability of smart devices to provide users with a real-time and transparent feedback mechanism for checking vehicle’s health status and their driving behavior is expected to facilitate the growth of motorcycle infotainment system market. On the other hand, distraction caused due to the infotainment systems can be a serious safety concern, which may acts as a challenge for the growth of the motorcycle infotainment system market.

Key players identified in the global motorcycle infotainment system market include but are not limited to:

BMG AG, Bombardier Recreational Products (BRP), Clarion Co. Ltd., Garmin Ltd., Harman International, Harley-Davidson, Honda Motor Co. Ltd., Polaris Industries Inc., Sena Technologies Inc., TomTom International BV and Other Notable Players.

Historical & Forecast Period

This study report represents analysis of each segment from 2022 to 2032 considering 2023 as the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period of 2024 to 2032.

The current report comprises of quantitative market estimations for each micro market for every geographical region and qualitative market analysis such as micro and macro environment analysis, market trends, competitive intelligence, segment analysis, porters five force model, top winning strategies, top investment markets, emerging trends and technological analysis, case studies, strategic conclusions and recommendations and other key market insights.

Research Methodology

The complete research study was conducted in three phases, namely: secondary research, primary research, and expert panel review. key data point that enables the estimation of Motorcycle Infotainment System market are as follows:

  • Research and development budgets of manufacturers and government spending
  • Revenues of key companies in the market segment
  • Number of end users and consumption volume, price and value.
  • Geographical revenues generate by countries considered in the report
  • Micro and macro environment factors that are currently influencing the Motorcycle Infotainment System market and their expected impact during the forecast period.

Market forecast was performed through proprietary software that analyzes various qualitative and quantitative factors. Growth rate and CAGR were estimated through intensive secondary and primary research. Data triangulation across various data points provides accuracy across various analyzed market segments in the report. Application of both top down and bottom-up approach for validation of market estimation assures logical, methodical and mathematical consistency of the quantitative data.

Research Period  2022-2032
Base Year 2023
Forecast Period  2024-2032
Historical Year  2022
Unit  USD Million
  • Two-wheeler Motorcycles
  • Trikes

Sales Channel
  • Aftermarket
  • OEMs

 Region Segment (2022-2032; US$ Million)

  • North America
    • U.S.
    • Canada
    • Rest of North America
  • UK and European Union
    • UK
    • Germany
    • Spain
    • Italy
    • France
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Middle East and Africa
    • GCC
    • Africa
    • Rest of Middle East and Africa

Key questions answered in this report

  • What are the key micro and macro environmental factors that are impacting the growth of Motorcycle Infotainment System market?
  • What are the key investment pockets with respect to product segments and geographies currently and during the forecast period?
  • Estimated forecast and market projections up to 2032.
  • Which segment accounts for the fastest CAGR during the forecast period?
  • Which market segment holds a larger market share and why?
  • Are low and middle-income economies investing in the Motorcycle Infotainment System market?
  • Which is the largest regional market for Motorcycle Infotainment System market?
  • What are the market trends and dynamics in emerging markets such as Asia Pacific, Latin America, and Middle East & Africa?
  • Which are the key trends driving Motorcycle Infotainment System market growth?
  • Who are the key competitors and what are their key strategies to enhance their market presence in the Motorcycle Infotainment System market worldwide?
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