Report Scope

This report analyzes the global outdoor LED display market in terms of application, technology, color display, and geography. On the basis of application, the global outdoor LED display market is segmented into LED billboards, perimeter LED boards, LED video walls, LED mobile panels, and LED traffic lights among other applications. In terms of color display, the market is segregated into a monochrome display, full-color display, and tri-color display. Similarly, on the basis of technology, the global market for outdoor LED displays is further classified into individually mounted and surface mounted. The geographical distribution of the global outdoor LED display market considered in this study encompasses regional markets such as North America, Europe, Asia Pacific, the Middle East and Africa, and Latin America. 

Overview:

Growing preference for interactive outdoor advertising supported by the increased advertising expenditure by corporate businesses is the major factor driving the adoption of outdoor LED displays. The rising number of exhibitions, entertainment shows, and sports events are collectively driving demand for outdoor LED displays. In addition, benefits offered by the LED displays in terms of energy efficiency and cost savings have triggered the uptake of outdoor LED displays among different end-use verticals. These factors are expected to contribute towards a double-digit compounded annual growth rate (CAGR) during the forecast period 2020– 2028.

1.1    Report Description

Purpose of the Report

The purpose of this strategic research study titled “Outdoor LED Display Market - Growth, Share, Opportunities, and Competitive Analysis, 2020 – 2028” is to offer industry investors, company executives, and industry participants with in-depth insights to enable them to make informed strategic decisions related to the opportunities in the global outdoor LED display industry.

1.1.1   Target Audience

• Industry Investors
• Outdoor LED Display Manufacturers
• Digital Signage Providers
• End-users

1.1.2   USP and Key Offerings

The report titled “Global Outdoor LED Display Market - Growth, Share, Opportunities, and Competitive Analysis, 2020 – 2028” offers strategic insights into the global outdoor LED display market along with the market size and estimates for the duration 2018 to 2028. The said research study covers in-depth analysis of multiple market segments based on application, technology, color display, and cross-sectional study across different geographies. In order to help strategic decision-makers, the report also includes competitive profiling of the key industry participants, their SCOT (Strength, Challenges, Opportunities, and Weaknesses) analysis, market positioning, and recent developments. Other in-depth analysis provided in the report includes:

An overview of the global outdoor LED display market

• Current and future market trends to justify the forthcoming attractive sub-markets within the LED display industry
• Qualitative assessment tools such as market drivers, challenges and future prospects, value chain, and attractive investment proposition
• Focus on each level of market segmentation based on product approvals, launch, and current and anticipated market dynamics
• A general overview of the industry structure
• Company profiles highlighting key information about the major players operating in the global outdoor LED display market
• Market competition scrutiny tools such as market share analysis, fractal map, etc.
• SRC (Segment-Region-Country) Analysis

Overall, the research study provides a holistic view of the global outdoor LED display market, offering market size and estimates for the period from 2018 to 2028, keeping in mind the above-mentioned factors.

As of 2019, the global outdoor LED display market was led by the LED billboard segment in terms of both revenue and shipments. The segment accounted for over 30% of the global market revenue in the same year. The trend is expected to continue and the segment is expected to hold on to its leading position throughout the forecast period 2020 – 2028. LED billboards have been witnessing continued penetration, especially as a cost-effective advertising platform among corporate businesses.  On the other hand, the demand for perimeter LED boards is supported by increasing the number of sports stadiums and sports activities across the globe. In view of international sports events, several stadiums across the globe have been refurbished and upgraded, which, in turn, has triggered the replacement demand for perimeter LED boards. Other application segments including LED video walls and LED mobile panels are also expected to witness growing adoption in commercial applications during the forecast period 2020 – 2028.

Asia Pacific is by far the most attractive outdoor LED market worldwide. The trend shall prolong and the region is presumed to witness maximum growth, outpacing developed economies including North America and Europe during the forecast period 2020 – 2028. Evolving digital habits of consumers, increased government efforts to develop public communication infrastructure, and mounting use of outdoor LED displays for promotional activities are expected to spur market growth in the region. On the other hand, mature markets including the U.S., the U.K., France, and Germany are expected to exhibit steady growth over the forecast period. The growth in these countries, especially the U.S., will be supported by the regulated demand for customized outdoor LED displays in commercial applications.

Historical & Forecast Period

This study report represents analysis of each segment from 2022 to 2032 considering 2023 as the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period of 2024 to 2032.

The current report comprises of quantitative market estimations for each micro market for every geographical region and qualitative market analysis such as micro and macro environment analysis, market trends, competitive intelligence, segment analysis, porters five force model, top winning strategies, top investment markets, emerging trends and technological analysis, case studies, strategic conclusions and recommendations and other key market insights.

Research Methodology

The complete research study was conducted in three phases, namely: secondary research, primary research, and expert panel review. key data point that enables the estimation of Outdoor LED Display market are as follows:

• Research and development budgets of manufacturers and government spending
• Revenues of key companies in the market segment
• Number of end users and consumption volume, price and value.
• Geographical revenues generate by countries considered in the report
• Micro and macro environment factors that are currently influencing the Outdoor LED Display market and their expected impact during the forecast period.

Market forecast was performed through proprietary software that analyzes various qualitative and quantitative factors. Growth rate and CAGR were estimated through intensive secondary and primary research. Data triangulation across various data points provides accuracy across various analyzed market segments in the report. Application of both top down and bottom-up approach for validation of market estimation assures logical, methodical and mathematical consistency of the quantitative data.

Key questions answered in this report

• What are the key micro and macro environmental factors that are impacting the growth of Outdoor LED Display market?
• What are the key investment pockets with respect to product segments and geographies currently and during the forecast period?
• Estimated forecast and market projections up to 2032.
• Which segment accounts for the fastest CAGR during the forecast period?
• Which market segment holds a larger market share and why?
• Are low and middle-income economies investing in the Outdoor LED Display market?
• Which is the largest regional market for Outdoor LED Display market?
• What are the market trends and dynamics in emerging markets such as Asia Pacific, Latin America, and Middle East & Africa?
• Which are the key trends driving Outdoor LED Display market growth?
• Who are the key competitors and what are their key strategies to enhance their market presence in the Outdoor LED Display market worldwide?