“Increasing per capita income in the developing nations will boost the demand for portable fan market”
The global portable fan market is expected to grow at a CAGR of 3.3% during the forecast period from 2023 to 2030, starting from US$ 2,849.9 Mn in 2021.
The elevated trends for outdoor activity globally is increasing the demand for portable fan market during the forecast period. As per Outdoor Industry Association report, almost 49% of the U.S. population participated in any kind of outdoor activities at least once in the year 2017. Portable electric fans are available in a wide range of fashion and configuration in the market. A portable fan not only provides additional ventilation, but also, helps to maintain humidity in the house. Moreover, tower portable fan is greatest way to raise air circulation. The main benefit offered by portable fan is that it doesn’t requires installation. In addition, small batteries attached with portable fan ensures less weight and simpler to carry such fans. The aforementioned reasons are some of the key factors for the growth of portable fan market globally.
Manufacturers are developing new products for better consumer experience, such as, Orient Electric Limited launched a new series of portable fan. Orient Electric also aims to meet the needs of its customers by launching new products. The new series by Orient Electric includes four fans. The series offers 3D auto-oscillation, touch screen control and in-built timer. Moreover, increasing per capita income and standards of living of people globally supports the market growth.
“Wide availability of table fan worldwide will spark the market growth”
In 2021 table fan segment dominated the overall portable fan market. Table fan is one of the most common used appliance in houses, offices, business and shops. The table fans offers many advantages as compared to ceiling fans such as portability and ease of use. Moreover, table fans offer features such as oscillation that’s allows the fan to rotate at 180 degree of direction. Manufactures nowadays are focusing to implement new and improved innovations in the table fan products, such as Air innovation Adjustable 2 in 1 stand and tabletop fans are equipped with 360 degree rotation. Moreover, Dyson recently launched a new bladeless fan in the market. The Dyson’s new portable fan doesn’t includes any blade. On the other hand, it include loop through which hands can be passed thereby, is very safe to use. The aforesaid factors are key factors for the dominance of table fan segment globally.
“Higher temperature in the Asia Pacific regions support the market growth”
Asia Pacific dominated the portable fan market in 2021. The consumers in Asia Pacific region are resorting new and creative ways to stay cool in unrelenting summers. Thereby, increasing the demand for portable fan in the region. As per the reports of Tokyu Hands’ store, it sold around 180,000 units of portable fan nationwide in 2019. Moreover, Franfran Corp. a retailer of interior goods, based in Japan, announced development of new design of portable fan. The new design of portable fan offers more power and reduction in wind sound. Reports by Franfran Corp. also suggests that the sales for such new fans accounts for about 600,000 units in 2019.
Major manufacturers in the Asia Pacific region are focusing on increasing their product portfolio by developing new and improved portable fan. The aforesaid reasons are some of the key factor for the dominance of portable fan market in the Asia Pacific region.
List of Companies Covered:
Key Industry Developments:
Historical & Forecast Period
This study report represents analysis of each segment from 2022 to 2032 considering 2023 as the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period of 2024 to 2032.
The current report comprises of quantitative market estimations for each micro market for every geographical region and qualitative market analysis such as micro and macro environment analysis, market trends, competitive intelligence, segment analysis, porters five force model, top winning strategies, top investment markets, emerging trends and technological analysis, case studies, strategic conclusions and recommendations and other key market insights.
Research Methodology
The complete research study was conducted in three phases, namely: secondary research, primary research, and expert panel review. key data point that enables the estimation of Portable Fan market are as follows:
Market forecast was performed through proprietary software that analyzes various qualitative and quantitative factors. Growth rate and CAGR were estimated through intensive secondary and primary research. Data triangulation across various data points provides accuracy across various analyzed market segments in the report. Application of both top down and bottom-up approach for validation of market estimation assures logical, methodical and mathematical consistency of the quantitative data.
| ATTRIBUTE | DETAILS |
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| Research Period | 2022-2032 |
| Base Year | 2023 |
| Forecast Period | 2024-2032 |
| Historical Year | 2022 |
| Unit | USD Million |
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Region Segment (2022-2032; US$ Million)
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Key questions answered in this report
