On July 2015, the UK’s best-selling men’s magazine, Men’s Health has launched wide range of vitamins supported by a USD 1.06 million UK media campaign. The vitamin range named Men’s Health Lab is developed with the OTC Company in Europe named Omega Pharma. Men’s Health Lab vitamins range is now available at Barrett, Holland and on ecommerce portal Amazon.
On Sep 2015, Absorb Health company which is located in Southport, North Carolina. It is a natural skin care and dietary supplement company. It has recently added several new supplements to its existing product portfolio. The new product line includes Liposomal Vitamin C, a Noopept supplement and an Adrafinil supplement among others.
On May 2015, Pfizer Consumer Healthcare, the producers of U.S clinically studied and most preferred multivitamin brand, Centrum, has announced the launch of its new product Centrum MultiGummies, easy-to-take multivitamin, a great-tasting, and precisely designed with key nutrients to help support metabolism, immunity and energy.
On June, 2015 Juice Press leading retailer in organic food & beverages and wellness specialty has launch its new product, of Vitamin D3 tablets. This launch is the latest addition to the quickly growing proprietary line of nutraceuticals which are offered by various retailers. This product is differentiated from the others in the market as it does not contain any chemicals and inactive ingredients.
On January 2016, a new study conducted by the researchers from the University Of Arizona College Of Pharmacy, have found that a compound found in annatto called Bixin may also prevent skin cancer.
On May 2015, Archer-Daniels-Midland Company (ADM), incorporated on May 02, 1923, is one of the world largest food ingredient and agricultural processors providers. The company is transforming crops into products which serve to meet the dynamic requirement of a developing world. ADM is building its new feed premix plant in southern China in the city of Zhangzhou. This will make company’s number of plants to four in the country.
On Jan 2015, Amway a direct selling giant has acquired a California based brand of snacks and energy drinks XS Energy. The company has successfully marketed its product through parties around the Asia and U.S. Any information related to this agreement was not disclosed. Neither the terms of the agreement or price were disclosed.
On February 2016, Kemin announced the approval for sale of its product ZeaONE zeaxanthin by the Brazil’s national Health Surveillance Agency, ANVISA. This approval allows the company to immediately begin the marketing of its ZeaONE product in Brazil. ZeaONE is a dietary free form of zeaxanthin ingredient sourced naturally from marigolds produced by the company.
On Jan 2015, BASF Germany-based chemical company increases its production volumes by 25% for water soluble vitamin A. The company is listed on Frankfurt Stock Exchange, London Stock Exchange, and Zurich Stock Exchange. The BASF product portfolio includes a broad range of water-soluble and fat-soluble vitamins. The company also offers vitamins such as B2, E, K1, A/D3, D3, B5, and Choline Chloride.
DSM followed proposed processes by the FDA to establish its canthaxanthin in GRAS under the intended conditions of use. The process comprises of a skilled panel to evaluate the essential product safety data and then submitting a voluntary notification to FDA. By the FDA the rating allows for carotenoids product to support the development of breeder hens at the level of 6 parts per million of complete feed.
